About us

Founded in 2022, Demented is a high-end fashion brand of apparel and accessories based in Egypt, with the aim of challenging clichés in the fashion world and standing up to stereotypes, by presenting garments, silhouettes and designs made entirely in Egypt.

Demented selects its materials and produces them in Egypt, supporting our production system that has always offered the utmost excellence. The richness of the fabrics used is combined with an extremely limited quantity of garments produced for each and every item.

It’s all about breaking boundaries and being curious; asking why things are the way they are, because life is too short to be boring.